Research blog: Commercial

My group, Me, Myself, and I, will be doing a commercial about a controller for games. The controller in question will be from 8BitDo which manufactures mods for classic controllers along with wireless and wired controllers.

  • There are not really commercials of the 8BitDo that you would commonly find on T.V. or on the internet (at least for me) so from what I know of it some props that would be needed would be something to game on like a PC or console like the Switch.
  • The people in the commercial would be holding the controller as it's the main star of the commercial.
  • For music, I would think the music would be from whatever game is being played while the focus is on the controller. So with a variety of games, you would hear different sounds throughout the commercial. And as an alternative to this, it could be some music that would sound fast enough to not be boring but slow enough that it does not distract the watcher from the main point.
  • The main sound would come from someone explaining it's features about what makes it a good controller. With a neutral voice and presenting the pros and what problems the controller solves which makes it a good option.
  • Seeing a person talk about their experience with the controller also seems like a thing that would be seen in a commercial of this type.
  1. The logo is really simple and on their products, it's usually printed somewhere easily seen and the product name would follow after, so showing the logo of the company would not be hard to do.
  2. In the commercial, the controller would likely be shown with the brand logo showing while passing through different view angles to give the watcher a good view of the product.
  3. The commercial would use pathos to appeal to people that like to play games and with logos as the features are explained they would give reasons on why people should want it.
  4. There would also be some mentions of things that can guarantee the "authenticity" of a brand.


8BitDo Logo

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